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Inspiring Founders | e-Revolutionaries 2025 Finalist

Meet Digital Hotpot

Making Chinese market entry simple, accessible, and human.

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Digital Hotpot is reshaping how Western brands approach the Chinese digital landscape.

Instead of flashy agency retainers or outdated luxury brand case studies, this one-woman consultancy offers a grounded, deeply experienced bridge between two marketing worlds.

With a decade of firsthand experience inside China’s Great Firewall — working on both sides of the East-West marketing equation — Digital Hotpot helps brands understand platforms, ecosystems, and cultural nuances with clarity and warmth. It’s not just localization — it’s translation of business logic and brand storytelling across borders.

Bridging two digital worlds — one practical strategy at a time

Digital Hotpot demystifies Chinese marketing for global brands with low budgets and high ambition

“Chinese platforms don’t need to be scary. I help brands understand the logic — and culture — behind every click.”

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From launch to keynote stage in under a year

Featured by Shanghai City News and invited to speak across China, Digital Hotpot has already made its mark

“They called me a ‘bridge-builder’ — and honestly, that’s what this work is about.”

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2025: Digital presence, global stage, and scalable learning

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Digital Hotpot will launch its online platform, publish educational resources, and expand public speaking across APAC

“My next chapter is about reach — through content, keynotes, and courses that make China marketing accessible to everyone.”